The Greena Story

We harness technology to make tourism sustainable. Beginning with hotels and restaurants, our software aids them in assessing and improving their sustainability initiatives while effectively communicating these efforts to guests. By embracing sustainable practices, businesses not only operate more efficiently but also attract new customers. Beyond the direct benefits to businesses, these sustainable strategies offer undeniable advantages for our planet and local communities.

Truly, it's a win-win for all.

Our team has worked with or been featured by:



Our values define who we are, what we do and how we do it

Planet & Profit

We believe that protecting our planet and encouraging growth within the tourism industry are not mutually exclusive. Instead, they go hand in hand and can foster further growth.

Authentic Storytelling

We celebrate the unique journey of each hotel and restaurant, encouraging them to share their genuine and impactful sustainability narratives to inspire others and drive meaningful change.

Innovative Simplicity

Merging advanced technology with a user-friendly approach, we streamline sustainability for hotels and restaurants, making sustainability approachable, engaging, and enjoyable for everyone.

Transparency and Integrity

We are committed to maintaining the highest standards of honesty and trustworthiness, ensuring that our platform delivers accurate and reliable information to guests to combat greenwashing.

Doing it Together

We believe in the power of collaboration. For us, partnerships as a way to bring greater benefits to our planet, our customers, and the tourism industry as a whole.

Purpose-Driven Team

The Greena World team consists of individuals who share our strong environmental and social values, and are passionate about making a genuine, lasting impact through their work.

Our target goals by 2030

Positive impact

With just 30% of our recommendations over 5 years, our customers could reduce CO2 emissions by 3.27 million metric tons, equivalent to planting 37.3 million trees annually.

Cost saving

By adopting our recommendations, customers will be saving between $4.7K and $93.5K annually depending on the hotel's size and the changes implemented.

Revenue increase

Hotels and restaurants boosting their revenue by 9-18% unlocking a new market of conscious guests.